[Sevinar Highlights] 12 expert event marketing tips from top industry pros

What if instead of guessing what works in event marketing, we just… asked the people doing it? That’s the idea behind Snöball’s Sevinar series—seven-minute video conversations with event pros who share the tactics that actually move the needle.

We’ve pulled together eleven of the best insights across the event lifecycle—from Nancy Harhut on behavior-driven CTAs, to David Allison on Valuegraphics, to Dahlia El Gazzar on repurposing content, to Laura Davidson on why year-round marketing wins. These aren’t thought bubbles; they’re real, repeatable plays you can test right now.

👉 Read the full article to see all the Sevinar highlights and learn how top event marketers—from CMOs to behavior scientists—are driving registrations and impact.