CoFounder
DreamPark
Brent Bushnell has been building games, attractions, viral stunts, learning experiences and large-scale productions for 20-plus years. He's led multidisciplinary teams of engineers, artists and storytellers to design and produce experiences for brands, venues and events both in real life and virtually in VR, AR and MR. He’s the cofounder of DreamPark, deploying downloadable theme parks, and the cofounder of Two Bit Circus, a live entertainment company that builds and exhibits all-ages social attractions.
Brent is passionate about using games and play as a catalyst for learning. He is Chairman of Two Bit Foundation, a 501c3 nonprofit that deploys STEAM-based programs to inspire students about creativity. Brent is a Sir Edmund Hillary Fellow, a Shark Tank alumnus, a mentor in entrepreneurship, and a supporter of Clowns Without Borders. Many projects he’s participated in have garnered awards, including Clio, Cannes Lions, TripAdvisor’s Top Global Attractions and Fast Company's Most Innovative Game Company.
Date

Discover the energy and engagement possible with 200-plus simultaneous players and a single live host. Experience 100 League, a toolbox for game shows that brings a level of immersion and interactivity not previously possible in large conference environments.
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 7: Building the Value and Impact of the Convention Industry, 1.0 credits

Meet the IMEX team, connect with fellow first timers and gain inside tips on navigating the show with confidence. Enjoy ice breakers and pick up practical advice to make the most of your IMEX America experience.
- 3:45-4pm Brent Bushnell - Mass multi-player game | Barbara Ann Michaels - Guiding through easy, meaningful moments of sharing
- 4-4:10pm IMEX first timer top tips
- 4:10-4:25pm Precious Williams – How to share your own story
- 4:25-4:35pm Sepideh Eivazi – Breathwork exercise
- 4:35pm IMEX reminders and get ready for Mandalay Bay tour
- 4:45pm Mandalay Bay tour begins (register your interest here: https://imexamerica.com/newfront/sessions/69898)

Try out a mass multi-player game, to experience the power of play, and to see if you can bring to your next event.
Learning outcomes:
Understand the role of play in enhancing event memories

Try out a mass multi-player game you can bring to your next event. Discover the power of play to reframe events.
Learning outcomes:
Understand how the power of play can enhance event memories
Session supported by Destination Canada